The Little Silk Campaign
Services DOP, Editor
Client The Little Silk
Year 2021
Services DOP, Editor
Client The Little Silk
Year 2021
Campaign video and social content to launch and promote The Little Silk and their new range of products.
In 2021, purveyors of luxury silk products The Big Silk expanded their product range to include kids, accordingly creating TBS’s younger sibling, The Little Silk.
Launching products from cot slips, to scrunchies, to pillow cases, in a range of new fresh colours, the video campaign and content needed to reflect The Little Silk’s fun and fresh new offering.
Working alongside photographer Amber Eggleden on set, I captured a range of footage with the kid models, aiming to bring out their confidence to capture their playful energy. Also working with creative director Laura Karin, I captured interview content with the kids, finding out more about their hobbies, dreams and favourite things to do.
On a separate shoot day, I captured the products on their own in a studio with props, then incorporating the new videos into the existing footage to create 15 second ads for socials.
Working with clients of all shapes and sizes, ranging from boutique brands to corporations.
Notable clients include John Lewis, Sainsburys, River Island, Coca-Cola, Adidas, Lick, Champion, Many Pets, Monocle, Gillette Venus, Papier, Dunelm, OLIO, Boden, Lisou
